As a Scandinavian I’m often intrigued by how other people use the word “Scandinavian” in everything from fashion, interiors and even food. If I were to define “Scandinavian” it would actually be quite hard as it’s not just one country, but three and five if you include Finland and Iceland which are part of the Nordic countries. There, you got yourself a geography lesson for free, albeit unasked for. What defines Scandinavian fashion for me is the minimalism and clean cuts and sober prints (rather, no prints). Hence I’ve put together a top to toe Scandi outfit for you to enjoy.
I find myself talking about Swedish fashion a lot, but for once I thought I’d let our Danish neighbors enter at least part of an outfit. This cardigan is from the Danish brand Minimum which offers a huge variety of affordable fashion for both men and women and is perfect for this spring weather which gave us a glimpse of summer on Friday, but brought us back to reality this week with low temperatures.
Enough about the Danes. The tee (which is actually long sleeved) is from a Swedish company called Clubs and Spades who aim to make it as easy for men as it is for women to dress well. They offer a clean design and great fit at a good price and if you check their website you’ll see that it’s not all about gray.
To complete the minimalistic outfit I’ve chosen this Morris watch in stainless steel and mesh which adds timeless elegance to your outfit and yes, before you point it out, I’m wearing it upside down solely for the purpose of the pictures. To add some vibrant details I thought I’d toss in some bracelets from Hero of Sweden. Hero of Sweden stands up for human equality, hope and all the everyday heroes around the world, just as I do, or at least, try my best to do. You can get 15% off any Morris watch on Stayhard until May 31st with the code MORRIS15 so happy shopping, friends!